Chris Todd

Chris Todd has held a variety of roles in the marketing and digital space since 2008. Chris began their career as a Programs Analyst Intern for the United States Department of Defense in 2008 and then took on the role of Director of Traditions at Washington College in the same year. In 2009, they held three roles at BAE Systems, including Deputy Project Manager (All-Source Analyst), Task Lead and Assoc. All-Source Analyst, and Assoc. Geospatial Researcher/Asst. Team Lead. From 2015 to 2017, they worked at Spyder Trap as a Marketing Manager and Account Services Intern. During this time, they achieved year-over-year growth of 26% in June & July of 2015 and 40% in 2016. In 2017, they became the Marketing Manager, Digital Lead at Bright Health, where they owned the website user experience and ecommerce funnel, resulting in a 74% YoY increase in primary online conversion in 2018. Chris also decreased paid social CPM by 43% and CPC by 12% in the first two months. In 2019, they joined CallTrackingMetrics as the Sr. Manager, Demand Generation, where they led the inbound strategy for a nimble marketing team. Theirefforts resulted in an 80% increase of MQLs, a 164% increase in site conversion rate, and a 20% increase in revenue in their first year. Most recently, they have been the Social Media Manager for Stitcher/SiriusXm for the Comedy Bang! Bang! podcast.

Chris Todd obtained a Bachelor of Arts in Business Management from Washington College between 2005 and 2009. Chris then went on to receive a Master of Business Administration from the University of Maryland - Robert H. Smith School of Business between 2011 and 2013. Chris has also obtained various certifications, including ABM Certification from Demandbase in May 2020, Conversational Marketing Certified from Drift in September 2021, Inbound Marketing Certified from HubSpot Academy in February 2019, Social Media Certified from HubSpot Academy in January 2019, Google Ads Certified | Search from Google in January 2019, and SpredFast Certification - Publishing from Spredfast.