Gabriela Costa

Gabriela Costa has extensive work experience in various roles across different companies.

GABRIELA worked at Campari Group as the Head of Channel & Customer Marketing Brazil - On Trade starting in July 2022, and previously held the position of Head of Channel & Customer Marketing Brazil - Direct Channel (Off trade and E-commerce) from January 2021 to June 2022.

Before joining Campari Group, Gabriela worked at Pernod Ricard as a Trade Marketing Supervisor for various categories, where they were responsible for developing innovative go-to-market tactics and campaigns, as well as brand development in different channels.

Prior to that, they were a Trade Marketing Coordinator at The Goodyear Tire & Rubber Company, where they developed trade marketing strategies and promotional calendars for the consumer line and managed commercial campaigns.

Gabriela also had significant experience at Unilever, where they held multiple roles, including Coordinator of Channel Development for different channels and regions, Coordinator of Trade Marketing for the deodorants category in the Eastern region, and Analyst of Demand Planning.

GABRIELA began their career at TRR Corretora de Seguros as an intern for life and retirement insurance products, and later worked as an Atendente de Produtos at Bradesco Seguros and as an Auxiliary in the Treasury department at TNG Comércio de Roupas Ltda.

Overall, Gabriela has demonstrated expertise in trade marketing, brand development, strategic planning, and customer relationship management throughout their diverse work experience.

Gabriela Costa's education history is as follows:

- In 2021, they completed a post-graduate degree in Trade Marketing from Academia de Trade Marketing Rubens Sant'Anna.

- In 2015, they obtained a master's degree in Marketing and Commercial Management from BSP - Business School São Paulo.

- From 2007 to 2010, they attended Universidade Presbiteriana Mackenzie and earned a Bachelor of Business Administration (B.B.A.) degree with a focus on Business Administration and Management, General.

GABRIELA also holds an additional certification in Advanced Demand Forecasting Course - Modules I, II from Forecastia, which was obtained in 2012.