Marketing & Brand Management

The Marketing & Brand Management team at Campari Group is responsible for developing and executing strategic marketing initiatives to enhance the visibility and market presence of the company's diverse portfolio of beverage brands. This team leverages consumer insights and market trends to shape brand positioning, drive innovative campaigns, and oversee channel marketing efforts globally, ensuring that each brand resonates with its target audience and aligns with the company's overall growth objectives. They work collaboratively across regions and segments to maintain brand integrity and maximize profitability.