Michael Bouley

Brand Manager, Mexican Spirits at Campari Group

Michael Bouley is an experienced brand manager currently with Campari Group, where responsibilities include managing brand growth for various Mexican spirits and overseeing media strategy across the portfolio. Significant achievements include leading the development of Espolon’s merchandise store and directing the Digital Acceleration Agenda. Previous roles include senior management positions at UM Worldwide, Dentsu Aegis Network, and Omnicom Media Group, where Michael gained extensive expertise in integrated investment and digital strategy. Michael holds an MBA in Marketing from the University of Connecticut School of Business and a degree in Economics from Wheaton College Massachusetts.

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