Campus Sonar
Loren Bass, M.Ed, currently serves as a Strategist at Campus Sonar since April 2023 and has been the Owner of Bass Consulting since December 2009, specializing in higher education consulting and college readiness guidance. Previous roles include Dean of Admissions at Warner Pacific University and Assistant Director of Admissions at Fort Valley State University. Loren has extensive experience in graduate student recruitment and marketing, having worked as Recruitment and Marketing Coordinator at The University of Tennessee at Chattanooga, focusing on developing strategic marketing efforts. Loren's academic contributions include teaching as an Adjunct Professor at Valdosta State University. Educational qualifications include a Master's degree in Higher Education Administration and a BFA in Communication Arts, both from Valdosta State University.
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Campus Sonar
Campus Sonar partners with higher education focused leadership teams to guide research-led transformation. Together we empower leaders with insights from online conversation and social listening data to develop and align their strategies with the goals of the institutions they serve. As higher ed insiders, our team of experts understand and empathize with the challenges of making strategic decisions on campus. Using our deep industry knowledge, we create greater connection and trust within the higher education community, aligning and elevating data-informed strategies in brand and reputation management, presidential digital strategy, and enrollment management for the clients we support.