Lou Gervasi

Senior Director, Membership & Member Programs at Canadian Franchise Association

Lou Gervasi, CFE, currently serves as the Director of Development & Member Engagement at the Canadian Franchise Association, a position held since January 2010. In this role, Lou Gervasi oversees all sales activities, including new member acquisitions, event registration, sponsorship, and advertising, while also managing contracts and sales performance metrics. Prior experience includes positions as Senior Manager in Development & Member Relationships and Events & Education at the Canadian Franchise Association, as well as experience with Trader Corporation and Canada's Wedding Expo Inc. Lou Gervasi holds a degree in Human Resources Management and Human Resources Development from Toronto Metropolitan University.

Location

Toronto, Canada

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Canadian Franchise Association

OUR PURPOSE: To help everyday Canadians realize the dream of building their own business. OUR MISSION: To amplify the understanding and power of franchising in Canada by: - Advocating on the issues that impact this dream - Connecting people with opportunity - Delivering learning opportunities that make franchising stronger ABOUT THE CANADIAN FRANCHISE ASSOCIATION (CFA) The Canadian Franchise Association (CFA) helps everyday Canadians realize the dream of building their own business through the power of franchising. CFA advocates on issues that impact this dream on behalf of more than 700 corporate members and over 40,000 franchisees from many of Canada’s best-known and emerging franchise brands. Beyond its role as the voice of the franchise industry, CFA strengthens and develops franchising by delivering best-practice education and creating rewarding connections between Canadians and the opportunities in franchising. Founded in 1967, CFA consistently advances and supports the franchise community, and is the essential resource for information, insight, and expertise through its award-winning education, events, services, and websites: cfa.ca and FranchiseCanada.online.


Headquarters

Toronto, Canada

Employees

11-50

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