Canadian Marketing Association
Michael Annett serves as the Senior Director of Financial Services at Okta since April 2023, focusing on enabling secure technology access for individuals and organizations. As Co-Chair of the MarTech Council with the Canadian Marketing Association since August 2019, Annett contributes to thought leadership and best practices in marketing technology. Previous roles include Industry Head for Financial Services at Introhive, Senior Director positions at Yext and Salesforce, and a Director role at Adobe. Annett's career in digital marketing started at Epsilon Interactive and includes significant experience in business development and account management across multiple leading firms. Academic qualifications include a Bachelor of Arts from the University of Toronto and marketing studies at Centennial College and IBM Global Sales School.
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Canadian Marketing Association
The Canadian Marketing Association represents Canada’s leading business sectors and all marketing disciplines, channels and technologies through thought leadership, growth, development and education. CMA is the largest Canadian marketing association educator, championing the Chartered Marketer designation, a nationally-recognized program that allows for the top marketing talent in Canada to invest in their career development. As the marketing profession's leading advocate on key public policy issues, CMA develops self-regulatory standards for its Members. For more information, please visit http://theCMA.ca.