Kara Kennedy

Kara Kennedy serves as the Associate Vice President of Executive Integration at Canadian Tire Corporation since April 2023. Previously, Kara co-founded Little White Sneakers, a recognized sustainable fashion company, and held positions including Director of Marketing at Sporting Life and Consultant & CMO at TILTCO Inc., where strategic partnerships and corporate communications were key focuses. At TELUS, Kara led SMB Marketing, achieving a 93% engagement score, while also managing product marketing initiatives that launched 19 applications. Kara's early career includes roles at CIBC and Mattel, where awards were received for innovative contributions. Kara holds an MBA from Ivey Business School and an HBA in Economics from Queen's University.