Asuncion Azpilicueta

Global Brand Director at Founders Brewing Co.

Asuncion Azpilicueta has a diverse work experience in various roles and companies. Asuncion started their career as a Business Analyst at Amadeus IT Group, where they gained experience in data management and sales analysis. Asuncion then moved on to Maxxium as an Assistant Brand Manager, focusing on sales monitoring and promotional initiatives. After that, they worked at Chicco as a Product Manager, collaborating with advertising and market research agencies. Asuncion then joined Mahou San Miguel, where they held two roles - first as a Product Manager in the International Department, contributing to marketing plans and campaign design, and later as a Cervezas Alhambra Brand Manager, responsible for the brand's marketing plan and positioning. Currently, Asuncion is working as the Global Brand Director at Founders Brewing Co.

Asuncion Azpilicueta attended Colegio Universitario de Estudios Financieros (CUNEF) from 2002 to 2007, where they obtained a Licenciatura degree in Dirección financiera (Financial Management).

Location

Grand Rapids, United States

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Founders Brewing Co.

Mike Stevens and Dave Engbers both had steady jobs when they decided to chase their dreams and open a brewery–which meant writing a business plan, quitting their jobs, and taking out giant loans. They figured if you’re going to live life, you ought to live it hard, without regrets. After some initial challenges, due to making balanced but unremarkable beers, we were on the verge of bankruptcy. Then, the original Founders team decided to brew the kind of beer that they liked to drink: complex, in-your-face ales, with huge aromatics, bigger body, and tons of flavor. The Founders Family has grown around a simple statement: “We don’t brew beer for the masses. Instead, our beers are crafted for a chosen few, a small cadre of renegades and rebels who enjoy a beer that pushes the limits of what is commonly accepted as taste. In short, we make beer for people like us.” We have been lucky to evolve into one of the highest recognized breweries in the United States. In 2011, Ratebeer.com ranked us as the 2nd best brewery in the world (up from 4th best in 2010), and we have several beers listed in the top 100 beers on Beeradvocate.com. We were the 2nd fastest growing brewery in the U.S. in 2009, the winner of 4 medals at the 2010 World Beer Cup, and the winner of 2 medals at the 2010 Great American Beer Festival. We are proud to be doing what we are doing, and we give great thanks to our customers and credit to our staff for whom we continually work to provide world-class beers.


Employees

201-500

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