Alpine
Gaelle Le Grouiec is a seasoned Brand Director with extensive experience in the automotive industry, currently serving as the Global Alpine Brand Strategy Director at Alpine since January 2021, focusing on reinventing the brand's identity and enhancing its emotional connection with consumers. Prior to this role, Gaelle held various positions at Groupe Renault from June 2009 to January 2021, including Global Renault Brand Strategy Director and Europe Marketing Communication Director, where transformative brand narratives and digital strategies were developed. Previous roles also include leadership positions at Infiniti Europe, Nissan Europe, Michelin Europe, and Radiometer Analytical, showcasing a strong foundation in brand positioning, customer experience, and market analysis. Gaelle's educational background includes a degree from INSEAD and studies in international sales and marketing strategy, along with physical chemistry.
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