Ms

Meera Rao Oliva (she/her/hers)

Chief Marketing Officer at Candidly

Meera Rao Oliva has a diverse and extensive work experience spanning over two decades. Meera currently holds the position of Chief Marketing Officer at Candidly since January 2022. Candidly is a leading company in the field of student debt and savings optimization.

Prior to their current role, Meera served as Chief of Staff at Corval from November 2020 to January 2022. Meera also held the position of Chief Marketing Officer at NDVR, Inc. from April 2020 to November 2020.

From 2016 to 2019, Meera worked as Chief Marketing Officer at Gradifi, where they established the company as the market leader in student loan repayment benefits. Meera played a key role in driving the company's growth through strategic marketing campaigns and coordination with the sales team.

Before Gradifi, Meera was the Vice President of Marketing at Valore Inc. from November 2012 to June 2016. In this role, they led a team of six, overseeing all marketing activities for three brands. Meera also served as the Product Owner of a sprint team, driving growth for the ValoreBooks consumer textbook marketplace.

Meera's career started in 1999 as an Assistant Account Executive at DCA Advertising, Inc., where they managed corporate sponsorships and client campaigns. Meera then moved on to work at Martha Stewart Living as an Associate Marketing Manager, handling customer acquisition and retention. Later, they joined Time Inc/Sports Illustrated as a Marketing Manager, leading a team focused on converting free-trial customers into paid subscribers.

Throughout their career, Meera has demonstrated strong leadership skills, expertise in marketing strategies, and a track record of driving business growth. Meera has experience working in various industries, including finance, education, publishing, and advertising.

Meera Rao Oliva (she/her/hers) completed their Bachelor of Arts (BA) degree in Psychology at Brown University from 1995 to 1999. Later, they pursued a Master of Business Administration (MBA) at the University of Michigan - Stephen M. Ross School of Business, which they completed from 2004 to 2006.

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