Yael Yagev has over 8 years of work experience in marketing and CRM roles. Yael began their career in 2012 as a Marketing Analyst at OneHourTranslation.com. In 2014, they moved to LuckyFish Games as a User Retention Manager. In 2015, they joined Gamesmart as a CRM Manager, where they managed segmentations for in-app campaigns, uploaded campaigns, managed ROI, created new features and flows from scratch, managed data for all segments levels, implemented outside-app retention efforts, reported QA and bugs, provided support and VIP insights, and conducted data analysis on a daily basis. In 2017, they were appointed as the Head of CRM at Luck Genome Ltd. In 2019, Yael became the Head of Marketing & CRM at Joyvoo. Yael is currently the Head of Monetization and Game Operations & Monetization Manager at Candivore.
Yael Yagev received a Bachelor of Architecture (B.Arch.) from Bezalel Academy of Art and Design in 2011, majoring in Architecture. Prior to that, Yael attended gimnasia gan nachom from 1997 to 2001, studying Graphic Design.
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