Genevieve Tan is a seasoned digital marketing professional with extensive experience in managing digital ad campaigns, website maintenance, and customer data platforms. Currently serving as Digital Marketing Assistant Manager at Canon Singapore Pte Ltd since November 2017, Genevieve oversees media planning and creative localization for multiple Southeast Asian markets. Previous roles include Marketing Executive at Marshall Cavendish Education, where strategies for social media engagement were developed, and Freelance Social Media Copywriter for notable brands like Toshiba. Genevieve's career also encompasses various account executive positions in advertising and communications agencies, coupled with a strong educational foundation in Digital Media and Media Studies from Murdoch University and Nanyang Polytechnic.
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