Sally Cai has a work history in the programmatic advertising industry. Sally began their career in 2017 at The Trade Desk as an Account Coordinator, where they worked until 2020. At The Trade Desk, they gained experience in account management and coordination. In 2020, Sally joined Canvas Worldwide as a Programmatic Specialist, and quickly progressed to Senior Specialist, then Supervisor, and currently holds the role of Associate Director. Their focus at Canvas Worldwide is in programmatic advertising.
Sally Cai's education history includes a Bachelor of Science degree in Managerial Economics from the University of California, Davis. Sally has also obtained a minor in Technology Management from the University of California, Davis - Graduate School of Management. In addition to their formal education, Sally has certifications in Trading Essentials and Marketing Foundations from The Trade Desk. Sally obtained the Marketing Foundations certification in October 2017 and the Trading Essentials certification in April 2020.
March, 2023 - present
April, 2022
June, 2021
August, 2020
Associate Director, Programmatic & Search at Silverlight Digital
Associate Director, Programmatic Operations & Partnerships at LG Ads
Associate Director, Programmatic Operations at Healthline Media
Associate Director, Programmatic at Crackle
Associate Director, Programmatic at Kinesso