Canvas8
Carl Wilson has extensive experience in strategic partnerships and business development across various industries. Currently serving at Canvas8 since February 2020, Carl specializes in fostering innovation for leading brands through unmatched insights and cultural expertise. As the founder of MND Charity Events since 2011, Carl actively supports the MND Association's mission to advance research and care for individuals affected by motor neurone disease. Previous roles include senior positions at The Future Laboratory and Radley Yeldar, where Carl focused on trend forecasting and brand storytelling. Earlier career experiences include leading sales and marketing at Design Portfolio and business development at Carr Kamasa Design CKD. Carl's academic background includes a Mini MBA in Brand Management and Marketing from Marketing Week, a Certificate in Investor Relations from IR Society, and a BA in Advertising and Brand Management from the University for the Creative Arts.
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Canvas8
We are Canvas8, a global strategic insights practice operating out of London, LA, New York and Singapore. We help organisations grow through a better understanding of people. Primarily focused on media, communications and product development, our award-winning insights inspire clients including The Bill & Melinda Gates Foundation, Google, Edelman, Mindshare, MTV, Nike, the British Government and Samsung. Our work is about investigating the hidden insights in everyday life – from the psychology of boredom to teenage make-up rituals – and making them meaningful for brands. Our team blend skills from psychology to journalism, anthropology to behavioural economics. What unites them is a desire to understand people and a passion for delivering outstanding work. Supported by our network of over 3,500 experts, from TED speakers to MIT fellows, and underpinned by innovative research methods, we work at the intersection of behavioral science, culture, business and creativity to understand human behaviour. Our flagship product is our Library platform, an online database of over 38,000+ trend reports and case studies spanning 15 industries, nine markets and five generational audiences – complemented by our innovative consultancy offer, which often spans multiple markets. We have also recently launched Toolkit, templated consultancy solutions for faster, affordable results; as well as Access which contains thousands of specialist experts at our clients' fingertips for added validation.