Marcelo Arnone

Marcelo Arnone is a seasoned professional with extensive experience in digital marketing and customer experience. Currently serving as the Head of Digital Customer Experience Portfolio at Capgemini, they focus on enhancing marketing value through AI and orchestrating customer journeys. Previously, Marcelo has held leadership roles at OpenText and Capgemini, managing sales and the Salesforce Marketing Cloud Center of Excellence. They have also been an associate professor, teaching subjects like content marketing and digital communication at various educational institutions. With a strong data-driven mindset and a commitment to mentoring others, Marcelo's career has spanned startups, SMEs, and large corporations.