Alexa Hall

Digital Product Lead at Caraway

Alexa Hall has a wealth of work experience in digital product management, strategic operations, M&A advisory, and international tax. In 2022, they began working as Digital Product Lead for Caraway Home. From 2020 to 2021, they were Digital Product Manager for Ruggable™ and Senior Strategic Operations Manager for Uber. At Uber, they were part of the California rideshare city operations (core experience) team and managed operations in Southern California with a focus on profit-maximization, marketplace efficiency, and business strategy. Alexa also launched a US-wide product, “UberMedics,” and analyzed marketplace and competitive data to identify trends, pain points, and opportunities for operational improvements. From 2016 to 2020, they were M&A Advisory Senior Associate and International Tax Associate at PwC, where they performed over 13 due diligence buy-side and sell-side M&A transactions and created and presented comprehensive diligence reports. In 2016, they were also a Graduate Assistant at The University of Georgia for UGA en España.

Alexa Hall holds a Master's Degree in Accounting from The University of Georgia, a Bachelor of Business Administration (BBA) in International Business and Accounting from University of Georgia - Terry College of Business, and has studied Spanish Language and Literature at the University of Valencia. Alexa has also obtained several certifications, including Advanced Google Analytics from Google in August 2020, Certified Public Accountant (CPA) from the New York State Education Department in October 2017, Human Centered Design from PwC in February 2020, and Digital Accumen from PwC in March 2019.

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