Greta Carey

Director of Digital Marketing at Card Kingdom

Greta Carey has a diverse and extensive work experience in the field of marketing and ecommerce. Greta began their career in 2000 as the Manager of Online Marketing at Katy K Designs and held this role until 2006. From 2006 to 2008, they worked at Room & Board as a Business Systems Analyst and Lead QA, where they coordinated the needs of IT, Web, Product, and Marketing teams and developed training programs. In 2008, they joined PlanetOut Inc. as an Email Marketing Manager, responsible for developing and managing email marketing campaigns.

From 2009 to 2018, Greta worked at Babeland, an award-winning online and brick-and-mortar retailer, in various roles. Greta started as an Ecommerce Marketing Manager, where they led the design, implementation, and evaluation of web-based marketing strategies. Greta was then promoted to Ecommerce Director, overseeing ongoing KPI data, analysis, and action plans to drive consistent year-over-year increases for key metrics across multiple channels.

In 2018, Greta joined TLA Acquisition Corp as the Director of Ecommerce, being recruited for a high-impact role leading the growth of the relaunched ecommerce channel. Greta consistently delivered first-class customer experiences and achieved significant year-over-year increases for key metrics. Greta also developed and launched a mobile marketing program that delivered a 600% ROI within the first three months.

In 2019, Greta worked at Eddie Bauer as a Marketing Manager, specifically focusing on email and mobile programs. Currently, they are employed at Card Kingdom Inc, where they first served as a Senior Marketing Manager from 2019 to 2021. Greta was then promoted to Director of Digital Marketing in August 2021, overseeing the company's digital marketing strategies and initiatives.

Greta Carey earned a BA degree in English Literature from Marymount College. No specific start or end year for their education at this institution is provided.

Links


Org chart