Srinidhi Melkote

Head of Analytics, Pricing Strategy and Research at CARFAX

Srinidhi Melkote currently serves as the Head of Analytics, Pricing Strategy and Research at CARFAX, a role held since October 2015, focusing on pricing strategy, data science, and brand strategy. Prior experience includes a decade at Wyndham Worldwide, where Srinidhi held various leadership positions, including Vice President of Data Science & Advanced Analytics, overseeing the development of dynamic pricing systems and earning recognition for contributions to vacation exchange innovations. Srinidhi's earlier roles include teaching and research at Purdue University, along with a brief tenure at Procter & Gamble. Educational qualifications consist of a Master of Science in Mathematics from Purdue University and a Bachelor of Technology in Chemical Engineering from the Indian Institute of Technology, Madras.

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