Tracey Holupka

Tracey Holupka is an accomplished professional with extensive experience in brand strategy and market research. Currently serving as Senior Director of Brand & Research at CARFAX since November 2008, Tracey has held various roles within the organization, including Brand & Research Director and Brand Strategy & Research. In addition to work at CARFAX, Tracey is a Blogger for OhMelvin.com since April 2011. Previous positions include Director at Rockbridge Associates and Senior Manager at MCI/Verizon, where responsibilities included managing market research for diverse consumer segments. Tracey began a career as a Project Manager at Data Development Worldwide and holds a B.S. in Advertising from Virginia Commonwealth University.