Daniela Avecilla

Daniela Avecilla has worked in various digital marketing roles since 2013. In 2013, they were a Didactic Consultant at Wall Street English, where they were responsible for selling and post-selling English courses, as well as customer loyalty and follow-up. From 2015 to 2016, they worked at Google as a Campaign Specialist and Account Executive, where they were a team leader with three people under her, managed campaigns in Google AdWords, followed up with customers, monitored performance, and upsold budgets for Latin American and Spanish-speaking US customers. From 2017 to 2019, they worked as a Digital Account Executive at PuzzleMkt, where they managed accounts, created and optimized campaigns in Google Ads and Facebook Ads, and created online stores as a Tienda Nube Partner. During 2019, they were a Social & Paid Media Manager and Social Media Manager & Paid Media Specialist at Dale Click Marketing Digital and Jarana!, respectively, where they managed their own portfolio of clients, created content for social media and advertising, and ran campaigns in Google Ads, Facebook Ads, LinkedIn Ads, and Email MKT. In 2021, they worked as a Paid Media Specialist at Mucho Lab and 25Watts (freelance) and as a Senior Media Buyer at Gelattina. Currently, they are a Digital Marketing Specialist at Cariola Group, where they are responsible for the online strategy for eCommerce in the US and Puerto Rico, running performance campaigns in Meta and Google Ads, and generating leads for call centers in Mexico and Peru.

Daniela Avecilla holds a Licenciatura en Publicidad from the Universidad Abierta Interamericana. Daniela also has certifications in Inbound Marketing from HubSpot and SEM - Google AdWords from Google.