Heide Harrell

Heide Harrell, MA, APR has a diverse work experience spanning over two decades. Heide'smost recent position is as the Director of Communications at Central Arkansas Water, a position they assumed in 2024. Prior to that, they served as the Vice President, Communications Director for the Private Wealth Management Division of Stephens Inc. from 2022 to 2023. From 2018 to 2022, Heide held the role of Director of Marketing and Business Development at Rose Law Firm. Heide also served as a Senior Brand Manager/Senior Public Relations Account Manager at Stone Ward from 2012 to 2017, where they played a crucial role in managing multiple accounts and serving as the primary client contact. Before that, Heide worked as a Public Relations Account Executive at mangan holcomb partners from 2010 to 2012, providing public relations and marketing support to clients in the higher education and non-profit industries.

From 2005 to 2010, they worked as the Marketing & Communications Officer at Delta Trust & Bank, where they were responsible for executing and developing the organization's marketing and advertising strategy. Before that, Heide served as the Fundraising Coordinator/Executive Assistant at H.U. Lee Memorial Foundation from 2004 to 2005, where they developed a regional scholarship criterion and created a fundraising guide. Heide'searliest experience in the field includes working as a Public Relations Assistant at American Data Network in 2004, where they assisted with sales leads and marketing materials. Overall, Heide's experience demonstrates their expertise in communications, marketing, public relations, and strategic planning.

Heide Harrell earned a Bachelor of Arts degree in Speech Communication with an Emphasis in Public Relations from the University of Central Arkansas in 2003. Subsequently, they pursued further education and completed their Master of Arts degree in Organizational and Interpersonal Communication at the University of Arkansas at Little Rock in 2010. Heide Harrell has also obtained the Accredited in Public Relations (APR) certification.