Carl Bloom Associates
Christina Brooks McPhillips serves as the Vice President of Client Partnerships and Business Development at Carl Bloom Associates since March 2015, bringing extensive experience in advising nonprofit organizations across various sectors such as public media, health services, and environmental advocacy. In addition to this role, Christina is the Director of Business Development for the Dekalb Public Library Foundation starting January 2024 and has served on the board of THE ATLANTA-FULTON PUBLIC LIBRARY FOUNDATION INC from January 2020 to January 2024. Previous positions include Senior Account Strategist at Grizzard Communications Group and Senior Development Manager at the American Red Cross. Christina holds a Bachelor of Arts in Communication Studies from the University of Maryland.
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Carl Bloom Associates
Founded in 1976, Carl Bloom Associates (CBA) is a full-service direct response fundraising agency, specializing in integrated programs for membership and donor development and fundraising. CBA has a solid track record of helping our nonprofit partners achieve more through current best practices and by working in partnership to develop new revenue sources and ways of looking at meaningful growth opportunities. CBA uses direct mail, email, telemarketing, online advertising, and social media to build effective integrated campaigns that meet or exceed fundraising revenue projections by obtaining and retaining loyal donors. We offer all services in-house, such as: • Strategy & Planning • Prospect Research & Selection • Creative • Production • Multi-Channel Integration • Reporting & Analysis CBA also offers custom research; studies and surveys designed to reveal interesting and valuable information about the attitudes and behavior of active and lapsed donors. All data collected is thoroughly analyzed, which helps to drive further strategy, innovation, and success.