Zineb Chaabani

CMO at Casanet

Zineb Chaabani has a diverse work experience in various companies. Zineb started their career as an Auditeur Junior at PwC, where they participated in certification missions for different companies. Zineb then worked as an Assistant Chef de produit at Bel, specifically on the PICON & REGAL PICON brands. Zineb later joined Carrefour as a Junior Product Manager in the Frozen Foods department, where they were involved in managing private label product families and optimizing the assortment. Zineb then moved on to Groupe Bel as a Product Manager for Kiri in the Middle East. After that, they joined Maroc Telecom as a Responsable Marketing and later became a Chargée de mission for the Présidence. Zineb'smost recent role was at Casanet SA, a subsidiary of Maroc Telecom, where they served as the CMO. In this position, they were responsible for managing the CASANET and Mycloud.ma brands, defining marketing strategies, building brand image, developing product portfolios, and implementing digital strategies. Additionally, they led the launch and marketing plan for the first cloud marketplace in Morocco, Mycloud.ma.

Zineb Chaabani's education history includes multiple degrees and certifications. From 2003 to 2007, they attended Groupe ISCAE and obtained a Diplôme ISCAE. In 2007, they enrolled at ESSEC Business School and completed their Diplome Grande Ecole in Marketing in 2010. During their time at ESSEC, from 2008 to 2009, they also pursued a Chaire Produits Grande Consommation in Marketing. Later, from 2015 to 2018, Zineb attended Université Mohammed V - Agdal in Rabat, where they earned a Licence fondamentale en Droit.

In terms of certifications, Zineb obtained the certification in "Principes fondamentaux du marketing numérique" from Google Digital Garage in April 2020. Additionally, they acquired the "Inbound certified" certification from HubSpot Academy in the same month and year.

Links

Previous companies

PwC logo
Carrefour logo

Timeline

  • CMO

    October, 2016 - present