Catalina Crunch
Sam Martin possesses extensive experience in revenue generation and marketing leadership across various companies. Currently serving as Chief Revenue & Marketing Officer at Catalina Crunch and Yasso, Inc., Sam has previously held significant roles at Danone, including Vice President of Yogurt Go-To-Market Strategy and Senior Director of Marketing for the Coffee Creamers Portfolio. Earlier career achievements include positions such as Director of Marketing and Brand Manager at WhiteWave Foods, as well as multiple positions at Kimberly-Clark spanning financial analysis and brand management. Educational credentials include a Bachelor of Business Administration in Finance from The University of Iowa Tippie College of Business, earned between 1994 and 1998.
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Catalina Crunch
Founded in 2017 by Krishna Kaliannan, Catalina Snacks, Inc. is using breakthrough science and food technology to make food healthier while continuing to focus on exciting taste and texture profiles. Catalina's mission is to make healthier foods that are more accessible and convenient for a variety of lifestyles, while simultaneously delivering on amazing taste. For more information, please visit: us.catalinacrunch.com.