Chun Yao Chang

Chun Yao (Allen) Chang is a seasoned professional in digital channel management and growth strategy, currently leading initiatives at Cathay United Bank and Cathay Financial Holdings Co., Ltd. since May 2023. With extensive experience in managing and enhancing digital channels, including the CUBE App, LINE, and Chatbot, Chun Yao has successfully engaged millions of users and fostered loyalty to drive revenue. Previous roles at DBS Bank and Cathay United Bank highlight a strong track record in team leadership and developing innovative wealth management products. Chun Yao also has a diverse background in digital transformation from a managerial position at Waters Taiwan and entrepreneurial experience as a co-founder at SmallFarmer Inc. Notable early achievements include serving as an International Youth Ambassador for the Ministry of Foreign Affairs, Taiwan, where Chun Yao organized impactful presentations and communications. Chun Yao holds an MBA in Strategy, Management, and Marketing from National Central University and a Bachelor's degree in Economics and Public Policy from National Chengchi University.