Daniella Dowiak

Daniella Dowiak is currently an account manager at Cathexis Partners, but they got their start in the industry as a digital strategist at CDR Fundraising Group. Daniella worked with a team of analytics, media specialists and creative support to ensure cohesive and successful campaigns for their clients. In addition to daily and weekly monitoring and reporting of budget and performance, Daniella also created and managed fundraising and acquisition campaigns for nonprofit clients to convert leads, increase donors, members, event attendees and overall revenue. Daniella executed A/B testing plans to enhance digital strategies and provided database training to teammates and clients. Daniella also worked across client departments to ensure a holistic approach with integrated mail and digital strategies that fulfill organization goals. Daniella was responsible for managing multiple simultaneous projects in various stages, from presenting concepts to content creation and analysis. In their role, they also provided database technical support, including email creation, queries, data import/export, and reporting.

Daniella Dowiak has a Master's in Public Policy from the University of Maryland with a focus in international development and non-profit management & leadership. Daniella also has a Bachelor's degree in Economics from the University of Maryland. Daniella is certified in Blackbaud Luminate Online and Blackbaud Raiser's Edge.