Lauren Murphy is an accomplished marketing professional with extensive experience in customer lifecycle marketing and digital marketing strategies. Currently serving as the Senior Manager of Customer Lifecycle Marketing at CAVA, Lauren has held senior roles at FabFitFun as the Senior Manager of CRM, Lifecycle and Retention, and at TOMS as the Senior Digital Marketing Manager focusing on retention. Additional experience includes positions as the Digital Marketing Manager, Marketing Specialist, and Content Marketing Specialist with previous employers such as Sony and Ticketmaster. Lauren earned a Bachelor of Arts with honors in Strategic Communications from Elon University.