Vishnu Ruban's work experience begins with their position as the Head of Personal Care in the International Business division at CavinKare. In this role, they were responsible for spearheading the business operations of the Personal Care and Hygiene division in the APAC region. Vishnu also played a key role in designing and executing RTM strategies, establishing CavinKare brands in focus countries, and developing country-specific pricing strategies and value chains. Vishnu successfully expanded distribution footprints and launched new brands and products. Vishnu achieved impressive top-line and bottom-line growth during their time at CavinKare.
Prior to CavinKare, Vishnu worked at Godfrey Phillips India Ltd as an Area Sales Manager. Vishnu played a crucial role in the "Project Marlboro" initiative, focusing on establishing the Marlboro brand in the South India market. Vishnu led a large sales team, appointed distributors, and scaled up retail coverage. Vishnu achieved noteworthy sales growth, market and segment shares, and played an integral role in end-to-end S&D management. Vishnu's performance was recognized with various awards and they were selected for annual trips by Phillip Morris and GPI.
Before that, Vishnu worked at AppsDaily as a Key Account Manager, where they managed key accounts and built business relationships. Vishnu negotiated and executed business deals and achieved significant profit contributions. Vishnu also held the positions of Area Business Manager and Manager of Key Initiatives at AppsDaily.
Vishnu's earlier work experience includes a summer internship at HPCL and a role as an Academic Trainer and Business Development Executive at IMS Learning Resources.
Vishnu Ruban's education history starts with their enrollment at TVS LMHSS in Madurai, where they completed their 10th and 12th grade studies in the field of Computer Science. After completing their secondary education, they pursued a Bachelor of Engineering degree in ECE from KLN College of Engineering, attending from 2007 to 2011. Following this, Vishnu went on to further their education by pursuing a Post Graduate Diploma in Marketing/Marketing Management, General from the Indian Institute of Management, Indore, between 2012 and 2014.
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