Magali Saillant

Magali Saillant is an experienced Account Director for CBA USA, operational since January 2010, responsible for leading client and internal communications to manage year-long projects in branding, packaging, activation, digital, and retail. With a strategic consulting background, Magali specializes in the development of comprehensive activation programs and brand platforms, particularly in the fast-moving consumer goods sector. Prior to this role, Magali held positions as Chef de groupe at CBA Activation and Chef de projet at Espadon, with a foundational experience as an assistante chef de projet. Magali holds a Master 2 degree in Marketing & Communication from ISC Paris, completed in 2007.