Edgar Vega is a seasoned professional with extensive experience in commercial planning and revenue growth management, currently serving as the Commercial Planning and RGM Sr Manager at cbc since March 2024. Previously, Edgar held the position of Gerente Inteligencia y Gestion Comercial at Corporación Multi Inversiones from June 2022 to March 2024. Edgar's career at Coca-Cola FEMSA spanned a decade, during which notable roles included Gerente Inteligencia de Mercados and leading marketing intelligence and research initiatives for Guatemala’s Coca-Cola Bottlers. Edgar also excelled in various marketing executive roles, developing trade strategies and managing marketing budgets across Central America. Edgar holds a Master's degree in International Business Management from Universidad Complutense de Madrid and a Licentiate degree in Industrial Engineering from Universidad de Costa Rica, complemented by studies in Chinese language at Zhejiang Normal University.
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