Alicia Wong

Alicia Wong is an experienced marketing professional currently serving as Senior Manager of Entertainment Marketing at CBC/Radio-Canada since August 2023, where Alicia leads a team in developing multi-channel marketing strategies for key programming. Previously, Alicia held the position of Head of Brand at the Canadian Country Music Association from 2019 to 2022, overseeing major events and initiatives promoting Canadian artists. Alicia has also worked as Director of Marketing and Operations at Innovate By Day, focusing on digital marketing for a variety of clients, and as Brand Manager for women's and lifestyle television channels at Corus Entertainment. Earlier experience includes roles at Harlequin Enterprises and St. Joseph Communications, with a solid educational foundation in communications and marketing from Simon Fraser University and the British Columbia Institute of Technology.