Partha Basak

Partha Basak is a seasoned marketing professional with extensive experience in content development and brand marketing. Currently serving as Manager of Content Development & Marketing at CBC/Radio-Canada since November 2023, Partha previously held senior roles at Bell, including Senior Manager of Content Marketing and Senior Specialist of Brand Marketing. Partha's tenure at Bell Media involved generating non-traditional revenue for CTV Toronto and CP24 through innovative brand partnerships and customized content solutions. Earlier roles include Marketing Specialist at Creativebubetube and freelance Strategic Media Planner/Buyer, along with experience as an Assistant Media Planner at Zenithoptimedia. Partha holds an Advanced Diploma in Advertising from Sheridan College, a Bachelor’s Degree in Commerce from Calcutta University, and diplomas in Computer Multimedia & Graphics and Creative Production & Advertising from Arena Multimedia and the Academy of Fine Arts in Kolkata, respectively.