Pape Babacar Diouf

Pape Babacar DIOUF is a seasoned technology professional specializing in Salesforce with extensive experience in architecture and technical leadership within various industries including luxury e-commerce and digital retail. Currently, serving as the CTO of Salesforce BU and Tech Lead at SENTECHS, and the Salesforce Order Management Lead-Tech & Architect at CELINE, Pape oversees complex OmniChannel Order Management systems and leads technical teams in developing innovative solutions. Previous roles include Salesforce Tech Lead at ENGIE and Arval BNP Paribas Group, where Pape focused on digital transformations related to sales, service, and marketing processes. Pape's technical expertise encompasses Salesforce configuration, data integration, and development, complemented by a Master’s degree in Intelligent Systems Engineering from Universite du Maine.