CENCOSUD
Juan Enrique Benítez León is an experienced professional in the field of UX research and education, currently serving as a Docente for the Diplomado en diseño de experiencia digital e interfaz de usuarios (UX/UI) at Universidad Diego Portales since November 2022. In addition, Juan is a UX Researcher at Cencosud S.A. and has held a position as a Professor of Consumer Behavior at Pontificia Universidad Católica de Chile since March 2016. Previous roles include UX Researcher at IDA Ideas Digitales Aplicadas and Socio y Director de Investigación Cualitativa at Objetivo, where Juan oversaw various qualitative research methodologies. Educational credentials include a Master’s in Social Psychology from Universidad Diego Portales, a Diploma in Qualitative Research from Pontificia Universidad Católica de Chile, and a degree in Psychology from Universidad Diego Portales.
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CENCOSUD
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Cencosud S.A. is a Chilean based multi-format retailer with operations in Argentina, Brazil, Chile, Colombia, Peru and a commercial office in China. Through its supermarket, home improvement, department stores, shopping centers and financial services divisions, the Company targets a wide range of customers with the right combinations of products, prices and quality, designed to meet their growing demands.