Barbara MacIas de la Rosa

Barbara Macias De La Rosa possesses extensive experience in sales operations and deal desk leadership, currently serving as the Senior Deal Desk Lead - International at Cendyn since February 2021. Prior roles at Cendyn include Senior Deal Desk Analyst and Senior Sales Operations Manager. Before joining Cendyn, Barbara was engaged with NextGuest CRM for over two decades, holding positions such as Senior Sales Operations Manager and Sales Operations Manager, as well as serving as Business Partner Manager at Serenata IntraWare GmbH. Earlier in Barbara's career, a significant role included Director Dealer EAME at Micros Fidelio Munich from October 1989 to December 1998.