Becca Zimmermann is a seasoned professional in member engagement and marketing, currently serving as Senior Director of Ambetter Member Engagement and Communications at Centene Corporation since September 2017. Zimmermann leads communication initiatives to enhance member engagement for Ambetter, driving strategic partnerships and improving utilization and retention. Previous roles at Centene included Senior Manager of Marketing, where efforts were focused on Medicaid member acquisition and regulatory communication compliance. Additional experience includes project management at HLK for Medicaid marketing, account strategy at happyMedium, and brand management for Build-A-Bear Workshop. Becca holds an Executive Masters in Business Administration from Washington University in St. Louis and a Bachelor's degree in Fashion Retail and Merchandising from The University of Alabama.
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