Viken Mikaelian serves as the Founder and CEO of PlannedGiving.com, a company dedicated to assisting nonprofits with marketing and prospect lead generation since November 1998. In addition, Viken leads the Center for Major Gifts and Bequests.com as Founder and CEO, both established in January 2018 and January 2022, respectively. Viken has expertise in gift planning product development and implementation, including websites, e-marketing, and direct mail initiatives, and also engages as a keynote speaker. Viken holds a Bachelor’s Degree in Business Administration and Management from the University of Pennsylvania and has participated in executive sessions at Harvard University. Early education included a focus on Mathematics and Computer Science at Lower Merion High School.