Kimberly Miller

Senior Director Of Customer Marketing, Home Centers & Distribution at Central Garden & Pet

Kimberly (Liss) Miller has extensive experience in customer marketing and brand management. Kimberly started their career at Rich-SeaPak Corporation, where they worked as an Assistant Brand Manager for Farm Rich and SeaPak. Kimberly'sresponsibilities included analyzing syndicated data and developing seasonal consumer and trade promotions.

Kimberly then joined The Coca-Cola Company as an Associate Brand Manager for Minute Maid and Hi-C Brands. Here, they successfully reformulated and relaunched the Southern Sun line of juice drink mixers, resulting in a sales increase of 21%. Kimberly also managed the Minute Maid single serve product line across various non-grocery channels.

Following their time at The Coca-Cola Company, Kimberly worked at Chupa Chups as a Brand Manager for their M&M/Mars Joint Venture. Kimberly served as the marketing liaison between Chupa Chups headquarters in Spain and the brand teams at M&M/Mars. Kimberly oversaw a significant advertising and promotion budget and ensured the global marketing strategy and brand guidelines were adhered to.

Kimberly then joined Paragon Trade Brands as a Product Manager for Ultra Diapers, managing the company's largest product line. Kimberly also worked on the White Cloud and Dri-Bottoms product line for Wal-Mart.

After their tenure at Paragon Trade Brands, Kimberly joined SSL International as a Brand Manager for Durex Condoms. Kimberly managed the company's largest product line, achieving significant sales growth through effective range management and successful new product launches. Kimberly also oversaw a multi-million dollar advertising and promotion budget.

Next, they worked at Georgia-Pacific LLC as a Senior Manager in Shopper Marketing. Kimberly led shopper marketing efforts for various retail brands, developing and executing customer-specific marketing programs to support brand objectives.

Kimberly then joined Elachee Nature Science Center as a Marketing Consultant, where they conducted a brand positioning workshop and managed the redesign of the center's logo.

Currently, Kimberly is working at Central Garden & Pet as the Senior Director of Customer Marketing for Home Centers & Distribution. Previously, they held the role of Director of Customer Marketing for Home Centers. In their current role, they lead customer marketing efforts for Home Depot and Lowe's teams, working closely with brand teams to develop and execute customer-specific marketing programs.

Throughout their career, Kimberly has demonstrated their expertise in customer marketing, brand management, and strategic planning. Kimberly'sexperience spans across various industries, including consumer packaged goods, food and beverage, and nature education.

Kimberly (Liss) Miller completed their BA degree in Policy & Management Studies at Dickinson College from 1986 to 1990. Kimberly later pursued an MBA in Marketing at Vanderbilt University - Owen Graduate School of Management from 1993 to 1995.

Links

Previous companies

The Coca-Cola Company logo
Georgia-Pacific logo

Org chart

Timeline

  • Senior Director Of Customer Marketing, Home Centers & Distribution

    October, 2020 - present

  • Director Of Customer Marketing, Home Centers

    February, 2017

  • Customer Marketing Manager

    February, 2013

View in org chart