Product Development and Design

The Product Development and Design team at Centric Brands is responsible for creating and bringing to market innovative apparel and accessories across various segments, including kids, men’s, and women’s fashion. This team collaborates closely with brand managers and licensing personnel to ensure that product designs align with market trends and consumer needs, while also overseeing the technical aspects of product development to maintain high-quality standards. Their expertise spans design, merchandising, and e-commerce strategies, allowing them to deliver compelling products that enhance the overall brand portfolio.