Jorge Jorge

Jorge Jorge is a seasoned marketing and communication professional with extensive experience in the healthcare sector, currently serving as the Marketing, Brand & Communication Director at Hospital São João since 2009. Jorge is responsible for the development and implementation of global marketing strategies, focusing on brand internationalization, strategic marketing, and enhancing client experiences. In addition, Jorge holds multiple academic roles as a University Lecturer in Communication & Marketing Strategy at various institutions, including Faculdade de Medicina da Universidade do Porto and Universidade Europeia, among others. Jorge's entrepreneurial spirit is evident through the founding of Football Pro X, a tech startup specializing in football talent discovery using artificial intelligence. Educational credentials include an MBA and executive education from prestigious institutions such as London Business School and INSEAD, coupled with ongoing contributions to national health initiatives as a Marketing & Communication Specialist Board Member at Direção-Geral da Saúde.