Darren Misener is an experienced professional with a strong background in digital transformation and marketing. Currently serving as Senior Director of Digital Transformation and Marketing at Cepheid since July 2021, Misener previously held significant roles at the National Basketball Association (NBA) from January 2001 to July 2021, including Senior Director and Director of Digital Media. Misener holds a Bachelor's degree in Journalism from Boston University, completed in 2000.