Cérélia North America
Yasir Mehdi has over 15 years of experience in human resources and management roles across various industries. Currently serving as People & Safety Manager at Cérélia North America since August 2019, Yasir has previously held positions such as Manager of People & Culture and Human Resources Generalist at the same company. Prior to that, Yasir worked as a Human Resources Generalist at Dellcom Aerospace and as a Human Resources Coordinator at Give and Go Prepared Foods. Notably, Yasir spent nearly a decade at Gargash Enterprises as Recruitment & Compensation Manager and Assistant Manager of Human Resources. The career began as a Quality Officer at AGMC. Yasir holds a Bachelor of Business Administration in Management Information Systems from The University of Texas at Dallas, earned between 1999 and 2003, and completed O'Levels in Science at Ibn Sina English High School.
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Cérélia North America
Cérélia, is a global food company, with small-town roots. We proudly serve chilled dough and pancake products across Europe, Asia, and North America. Being a leading producer with cutting edge production capabilities, we offer a large range of products: rolled dough, pizza dough, pastries, cookies, crêpes, and pancakes. We have launched an organic line, and also offer gluten-free, lactose-free and vegan products. Cérélia’s products are commercialized under its clients’ brands, both retailers and industrial companies, as well as under its own brands: English Bay Bakery, Jus-Rol, Croustipate, Jan, Pop! Bakery and Crêapan in particular. While we continue to grow and expand, our history of trade partnership, production excellence, well-founded innovation and sustainable development is deeply rooted in more than 40 years of industry know-how.