Kristein S. King

Kristein S. King is the current Chief Marketing Officer at Certis Oncology Solutions. Kristein has extensive experience in marketing, sales, strategy, communication, and workforce development. From 2006 to 2015, they were with ABC Laboratories, where they served as Vice President in multiple roles. In this role, they were responsible for leading large-scale marketing strategy and integration initiatives, including rebranding 11 acquired companies under the EAG Laboratories trade name in preparation for a global marketing process that led to a $780 million transaction. Other responsibilities included establishing a multi-site, cross-functional Customer Experience Team to drive improvements to NPS and customer loyalty; developing a harmonized marketing/sales process with integrated marketing automation and CRM system to support it; setting marketing strategy and driving execution of multi-channel, closed-loop marketing plans for EAG’s Life Sciences, Materials Sciences and Engineering Sciences divisions; and overseeing all brand management, corporate communications and media relations activities.

From 1996 to 2006, Kristein served as Principal at K2 Communications. In this role, they provided high-level strategic counsel to clients in the healthcare, technology, professional services and consumer industries. Kristein also managed all aspects of account service, including new business development, media relations, crisis communications, event planning and community outreach.

Kristein S. King has an Executive MBA in Business Administration and Management, General from Washington University in St. Louis - Olin Business School and a Bachelor of Science in Journalism (Strategic Communications), Marketing from University of Missouri-Columbia.

They are on a team with Jantzen Sperry - Director, Scientific Operations, Jonathan Nakashima - Chief Scientific Officer, and Brian Datnow - Laboratory Director. Kristein S. King reports to Peter Ellman, President & CEO.