Xinbo Zhang

Director Of Growth Marketing & Martech at Certn

Xinbo Zhang has a diverse work experience in marketing roles. Xinbo started their career as a Digital Marketing Specialist at New Oriental International College in 2014. Xinbo then worked as a Marketing Assistant at the University of Toronto from 2014 to 2016. In 2016, they served as a Digital Marketing Intern at North Aware and significantly increased engagement on the company's Facebook page. From 2017 to 2018, Xinbo worked at Qii AI, initially as a Marketing Associate, then as a Digital Marketing Manager, where they implemented marketing automation strategies. In 2018, they became a Marketing Manager at Qii AI until their departure in 2018. In 2019, Xinbo joined Udacity as a Knowledge Mentor and Assignment Reviewer for their Digital Marketing ND program. Xinbo later became a Marketing Consultant at Unmanned Systems Canada (USC-STC) in 2021. Currently, Xinbo holds the position of Director of Growth Marketing & MarTech at Certn, where they oversee marketing operations and plays a key role in consumer marketing.

Xinbo Zhang holds a Bachelor's Degree in Economics, Health and Disease from the University of Toronto. They also obtained a Master's Degree in Applied Business Analytics from Boston University and a Nanodegree in Digital Marketing from Udacity. Prior to these, Xinbo completed their International Baccalaureate Diploma (IB) at Tashkent International School. Additionally, they have certifications in AdWords Search, Inbound Marketing, Advanced Google Analytics, Google Analytics, Social Marketing, Professional Certified Marketer® in Digital Marketing, and SEO Expert.

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