Massimo Amadei is the Country Head and Business Development Manager for Italy at CEWE Stiftung & Co. KGaA, a position held since 2018. Previously, they served as the Chief Executive Officer at Rikorda s.c.a.r.l. from 2013 to 2018 and held the role of Business Development Manager and Operational Director at Extracolor from 2002 to 2018. Throughout their career, Massimo has demonstrated a commitment to adapting to changes in the photography industry, successfully steering companies toward digital solutions.
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