CFA Institute
Jim Mercola is a seasoned Salesforce Marketing Cloud professional with extensive experience in online marketing and CRM. Currently a Salesforce Marketing Cloud Developer at CFA Institute since July 2025, Jim enhances global communications to support the organization's mission. Previously, at Kenvue, Jim served as both a Salesforce Marketing Cloud Consultant and Global CRM Strategist, optimizing email and SMS channels for efficiency and brand recognition. Jim's earlier roles include Senior Salesforce Marketing Cloud Consultant at ICF Next and Software Architect for a Fortune 100 Enterprise Healthcare client. Jim's career began at Mercola.com, where responsibilities included ensuring deliverability to a large subscriber base and collaborating on marketing campaigns. Jim earned a BS in Economics and Finance from DePaul University and has further education from the College of DuPage.
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