Alix Goelen

Creative Lead, Content And Communication Tools - Global Influence & Brand Engagement at CHANEL

Alix Goelen has extensive experience in the creative and digital marketing fields, currently serving as the Creative Lead for Content and Communication Tools at CHANEL since September 2013. In this role, Alix oversees large-scale creative projects aligned with the digital strategy of the Fragrances & Beauty division, managing budgets, project teams, and ensuring quality delivery of projects. Previously, Alix held positions including Senior Project Manager at Digitas, Publicis, and Interactive Marketing Project Manager at Lancôme International, where responsibilities encompassed project management and client relations. Alix's educational background includes advanced degrees in Strategy and International Economy from Paris-Pantheon-Assas University and University of Paris I: Panthéon-Sorbonne, complemented by a Level 1 certificate from the Wine & Spirit Education Trust.

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