Adrian Maseda is an experienced professional with a diverse work history. Adrian began their career at Nortel, where they held various roles including Global Wireless Services Leader, Global Audit & Optimization Practice Leader, EMEA Business Transformation, Vodafone UK Engineering Manager, and VF Spain UMTS.
Adrian then joined Aricent Group as Vodafone Sales Director, where they successfully managed the Vodafone Group key account and achieved significant business growth through closing several managed services deals.
Afterwards, Adrian co-founded We2, a company that simplified the WiFi experience and offered digital marketing solutions. As the COO and Co-Founder, they were responsible for global sales, delivery, and operations.
More recently, Adrian co-founded Cheerfy, a company focused on enhancing customer experiences through personalized and contextual interactions. As a Co-Founder, they played a vital role in shaping the company's vision and product proposition.
Overall, Adrian Maseda has a strong background in sales, operations, and leadership, with particular expertise in the telecommunications and technology sectors.
Adrian Maseda completed their Executive Education in the field of study known as Telecommunications from Harvard Business School in 2015. Additionally, they obtained a Master's Degree in Telecommunications from Universidad Politécnica de Madrid between 1994 and 1999. Prior to that, they completed their High School education at Instituto Concepción Arenal from 1990 to 1994.
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