Laniesa Shafer

Laniesa Shafer currently serves as Senior Manager of Partnership Marketing for the Chicago Bulls, a role held since August 2022, following a position as Manager of Partnership Marketing. Prior experience includes serving as Senior Partnership Activation Account Manager for the Oklahoma City Thunder and Supervisor of Integrated Client Services at rEvolution, where Laniesa managed partnerships with major clients like American Family Insurance and multiple sports teams. Previous roles also include Client Service Specialist for Corporate Partnerships at the Chicago Cubs, overseeing approximately $30 million in revenue, and Partnership Marketing Coordinator for Chicagoland Speedway with NASCAR. Laniesa holds a Master of Arts in Sport Administration from the University of North Carolina at Chapel Hill and a Bachelor of Arts in Mass Communication from Miami University.